Founded in year 1987, SSF is constantly looking for new and better ways as well as affordable ideas to create a better lifestyle for its customers.
SSF is one of the best living concept store & home living solutions provider in Malaysia. We have 34 showrooms with a total shop area of over 500,000 square feet as of NOV2018.
SSF is truly a one stop home deco center which constant underlining of creative interior design style as the source of inspiration for customers to pursuit their ideal home & living environment. Our huge variety of innovative design themes ranging from French country homes, Victoria, Oriental, Fusion, Modern, to English homes maintained excellent customer satisfaction levels from various consumer segments; the nobles, renowned interior designers, five star hotels & the general public, are all loyal customers of SSF.
Selling over 30,000 products, SSF’s product series included Furniture, Artificial Flower & Plant, Home Deco, Custom and Ready-made Curtain, Bedding, Bathroom, Carpet, Lighting, Household, Kitchenware, Pelamin & Wedding Accessories.
As Malaysia’s top home living solution provider, we believe true innovation happens when we understand the needs of our consumers combined with our experience, creativity and out-of-the-box ideas.
Our MissionTo provide reasonable priced products with world class quality, constructing an innovative & desirable home living environment for all, at the same time improving consumer lifestyle.
Our Core ValueTo promote a creative lifestyle concept, with products that will improve standard of living.
Awards & Accolades2004 - The Golden Bull Award – Malaysia 100 Outstanding SMEs TOP 10
2005 - The Enterprise 50 Award
2008/09 - Fair Price Shop Award by the Ministry of Domestic Trade and Consumer Affairs, Malaysia
2010 - Malaysia Interior Design Awards 2010 - Interior Products Category with Honorary Mention Award
2011 - MRCA 8TV Entrepreneur Awards 2011
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